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Sales Promotion and Advertising

Sales Promotion and Advertising A Legal Guide

Book (28 Oct 1993)

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Publisher's Synopsis

Sales Promotion and Advertising is a working guide to the laws governing the commercial activities of advertising, sales promotion and PR and the relationships created by this area of business.

Book information

ISBN: 9780421472204
Publisher: Sweet & Maxwell
Imprint: Sweet & Maxwell
Pub date:
DEWEY: 344.1038
DEWEY edition: 20
Language: English
Number of pages: 452
Weight: -1g
Height: 216mm
Width: 138mm