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Sales, Marketing and Continuing Improvement

Sales, Marketing and Continuing Improvement Six Best Practices to Achieve Revenue Growth and Increase Customer Loyalty

Hardback (07 Feb 1997)

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    Publisher's Synopsis

    Based on interviews with individuals in more than 60 companies, this resource distils a range of improvement techniques and technologies down to six practices. It shows how to use these practices in sales and marketing departments.

    Book information

    ISBN: 9780028740041
    Publisher: Jossey-Bass Inc, Publishers
    Imprint: Jossey-Bass Inc, Publishers
    Pub date:
    DEWEY: 658.81
    Number of pages: 300
    Weight: 700g
    Height: 230mm

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