Publisher's Synopsis
This work offers coverage of topics and issues in retailing, including entrepreneurial and small business retailing, diversity, data-based marketing and relationship retailing.
6th Edition
Hardback (19 Jan 1998)
Not available for sale
Out of stock
This work offers coverage of topics and issues in retailing, including entrepreneurial and small business retailing, diversity, data-based marketing and relationship retailing.
ISBN: | 9780134614274 |
Publisher: | Pearson Education |
Imprint: | Pearson |
Pub date: | 19 Jan 1998 |
Edition: | 6th Edition |
DEWEY: | 658.87 |
DEWEY edition: | 20 |
Number of pages: | 884 |
Weight: | 2136g |
Height: | 284mm |
Width: | 224mm |
Spine width: | 39mm |