Softcover reprint of the original 1st Edition 1995
Paperback (22 Jan 2012) | German
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Ordner: Wettbewerbsdruck und Strukturwandel im Bankengewerbe wirken sich in besonderem Maße auf das Retailgeschäft aus. Die Banken erkennen, daß das Segment der Retail-Kunden einen ganz wesentlichen Beitrag zum Gewinn liefern kann, wenn es gelingt, die gewünschten Leistungen und Produkte profitabel zu erstellen und zu verkaufen. Dafür sind innovative Strategien, gezielter Technikeinsatz und optimierte Produktpaletten vonnöten.
| ISBN: | 9783322846150 |
| Publisher: | Gabler Verlag |
| Imprint: | Gabler Verlag |
| Pub date: | 22 Jan 2012 |
| Edition: | Softcover reprint of the original 1st Edition 1995 |
| Language: | German |
| Number of pages: | 275 |
| Weight: | 345g |
| Height: | 210mm |
| Width: | 140mm |
| Spine width: | 15mm |
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