2nd Edition
Paperback (27 Jun 1997)
Not available for sale
Out of stock
This book examines a wide range of methods for market research, and provides practical assistance on presenting the information gathered. This revised edition of the bestselling book provides material covering recent developments.
| ISBN: | 9780273620525 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times/Prentice Hall |
| Pub date: | 27 Jun 1997 |
| Edition: | 2nd Edition |
| DEWEY: | 338.4791072 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 320 |
| Weight: | 520g |
| Height: | 234mm |
| Width: | 156mm |
| Spine width: | 20mm |
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