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Qualitative Research

Qualitative Research Applications in Organizational Communication - SCA Applied Communication Publication Program

Hardback (31 Dec 1993)

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    Publisher's Synopsis

    This work explores the use of qualitative research methods to study organisational communication and to generate data for enhancing organisational performance. The chapters examine a range of strategies and provide an analysis of performance gaps.

    Book information

    ISBN: 9781881303381
    Publisher: Hampton Press
    Imprint: Hampton Press
    Pub date:
    DEWEY: 302.35
    DEWEY edition: 20
    Number of pages: 208
    Weight: 453g
    Height: 234mm
    Width: 158mm
    Spine width: 19mm

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