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Purchasing Behavior and Personal Attributes

Purchasing Behavior and Personal Attributes - Anniversary Collection

Hardback (01 Jul 1968)

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Publisher's Synopsis

This book is primarily concerned with assessing the relations between household socioeconomic and personality characteristics and purchasing behavior for frequently purchased branded grocery items.

Book information

ISBN: 9780812275681
Publisher: University of Pennsylvania Press, Inc.
Imprint: University of Pennsylvania Press Anniversary Collection
Pub date:
Language: English
Number of pages: 176
Weight: -1g
Height: 235mm
Width: 152mm