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Public Relations Practices

Public Relations Practices Managerial Case Studies and Problems: International Edition

7th edition

Paperback (07 Feb 2008)

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Publisher's Synopsis

For undergraduate and graduate courses in Public Relations.

Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Book information

ISBN: 9780138142711
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 7th edition
Number of pages: 368
Weight: 528g
Height: 179mm
Width: 235mm
Spine width: 13mm