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Public Communication Campaigns

Public Communication Campaigns - SAGE Video Tutorials

Book (31 Jul 2015)

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Publisher's Synopsis

Professor Ronald Rice describes public communication campaigns, how their messages inform or advocate, and the importance of audience research.

About the Publisher

SAGE Publications Ltd.

Over 700 journals, including those of over 298 learned societies and institutions, and over 800 books a year across a broad range of subject areas including business, humanities, social sciences, and science, technology, and medicine.

Book information

ISBN: 9781473932104
Publisher: SAGE Publications Ltd
Imprint: SAGE Publications Ltd.
Pub date:
DEWEY: 659.19
DEWEY edition: 23