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Promotional Strategy

Promotional Strategy Managing the Marketing Communications Process

4th Edition

Book (01 Jan 1979)

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Book information

ISBN: 9780256021561
Publisher: R. D. Irwin
Imprint: R. D. Irwin
Pub date:
Edition: 4th Edition
DEWEY: 658.82
DEWEY edition: 19
Language: English
Number of pages: 755