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Promoting and Marketing the Library

Promoting and Marketing the Library

Revised Edition

Book (01 Oct 1989)

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Publisher's Synopsis

Explores and defines the specific ways in which libraries can and do promote their services, and provides librarians with a basic guide to do-it-yourself marketing. Consideration is given to new technologies, publicity techniques, special programs, community relations and fundraising. Annotation cop

Book information

ISBN: 9780816119264
Publisher: Hall
Imprint: Hall
Pub date:
Edition: Revised Edition
DEWEY: 025.7
DEWEY edition: 20
Language: English
Number of pages: 181
Weight: 461g
Height: 235mm
Width: 155mm
Spine width: 19mm