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Progressive Trends in Knowledge and System-Based Science for Service Innovation

Progressive Trends in Knowledge and System-Based Science for Service Innovation - Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book Series

Hardback (30 Oct 2013)

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Publisher's Synopsis

Scientific investigation in the service industry has produced a major effect on productivity and quality in order to lead to new services. With ever-evolving internet technologies and information environments, system science and knowledge science seem to be an effective tool for service innovation in the 21st century

Progressive Trends in Knowledge and System-Based Science for Service Innovation illustrates new approaches to service innovation and new methodologies from the knowledge science and system science perspectives. Practitioners and researchers interested in knowing more about practical theories and successful examples in service science will find this book to be a vital asset to their studies.

Book information

ISBN: 9781466646636
Publisher: IGI Global
Imprint: IGI Global
Pub date:
DEWEY: 658.81201
DEWEY edition: 23
Language: English
Number of pages: 522
Weight: 1452g
Height: 279mm
Width: 216mm
Spine width: 29mm