Publisher's Synopsis
Profiling is the art of observation and is one of the most valuable tools in the sales process. In this book you will be looking at a number of elements of profiling so you will know how to apply them to your business, workplace, and even in the boardroom.You will learn how to interpret the physical behavior of people as you observe and engage them in conversation.This book will give you the ability to have a clearer picture of your ideal client and how your business can benefit when you know what you are observing. As a retired U.S. Navy Classifier winning 7 championships with 5 recruiting teams, speaker, author, custom clothing salesman, private club manager with full P&L of $20M budgets, Terry Earthwind Nichols has used his knowledge of profiling to increase his success. When he's not teaching his unique profiling system, Terry can be found at his favorite restaurant sipping a Maker's Mark Manhattan in a blue suit he designed himself.
