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Proactive Companies

Proactive Companies How to Anticipate Market Changes - Fundacao Dom Cabral (FDC)

2012

Hardback (14 Feb 2012)

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Publisher's Synopsis

Why do some companies succeed better than others? It is well known that there are many variables such which may impact a company's performance. The authors present their new model for Market Proactiveness which shows organizations how to anticipate change and respond to it before they are forced to do so, and improve their overall performance.

About the Publisher

Palgrave Macmillan

From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.

Book information

ISBN: 9780230289222
Publisher: Palgrave Macmillan UK
Imprint: Palgrave Macmillan
Pub date:
Edition: 2012
DEWEY: 658.406
DEWEY edition: 23
Language: English
Number of pages: 238
Weight: 526g
Height: 161mm
Width: 240mm
Spine width: 20mm