Hardback (19 Oct 1988)
Not available for sale
Out of stock
This study shows how you can create an effective image by outlining a marketing strategy which recommends how to select the right media to reach potential clients. The book emphasizes multi-marketing - covering print media, radio techniques, seminars and effective television usage.
| ISBN: | 9780471631484 |
| Publisher: | Wiley |
| Imprint: | John Wiley & Sons, Inc. |
| Pub date: | 19 Oct 1988 |
| DEWEY: | 658.460688 |
| DEWEY edition: | 19 |
| Language: | English |
| Number of pages: | 216 |
| Weight: | 510g |
| Height: | 230mm |
| Width: | 150mm |
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