2011
Hardback (15 Jan 2012)
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Analyzes the communication processes in direct democratic campaigns and their effect on the opinion formation of the voters. Based on a detailed analysis of the politicians' strategies, media coverage and the opinion formation of the public in three campaigns, this book argues that the campaigns are more enlightening than manipulating.
From award-winning research which changes the world to textbooks and study guides which educate and inspire, we publish across the humanities, social sciences and business for academics, students, professionals and librarians worldwide.With offices in London and New York, and sales teams across 50 countries, we have a global reach and as part of Macmillan Science and Education, are proud to uphold an unbroken tradition of over 170 years of academic publishing.
| ISBN: | 9780230304895 |
| Publisher: | Palgrave Macmillan UK |
| Imprint: | Palgrave Macmillan |
| Pub date: | 15 Jan 2012 |
| Edition: | 2011 |
| DEWEY: | 324.73 |
| DEWEY edition: | 23 |
| Language: | English |
| Number of pages: | 265 |
| Weight: | 454g |
| Height: | 215mm |
| Width: | 144mm |
| Spine width: | 22mm |
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