Publisher's Synopsis
The business landscape is evolving rapidly, and with that comes a massive amount of data that organizations must manage. However, many professionals and researchers need help to leverage this data effectively, as there is a lack of comprehensive guidance on integrating data analytics into management practices. Pioneering Approaches in Data Management bridges this gap by providing a framework that combines theoretical concepts with practical applications, empowering readers to use data analytics to its fullest potential. This book is an essential resource for researchers, educators, and practitioners who want to understand the transformative power of data analytics. It delves into cutting-edge methodologies, tools, and case studies to provide fresh insights into how data analytics can drive decision-making and innovation across various sectors. By emphasizing real-world applications and case studies, this publication offers a deeper understanding of how data analytics can be integrated into management strategies, shaping the future of research and practice in this rapidly evolving field. Designed for academic scholars, students, and business professionals, Pioneering Approaches in Data Management offers practical insights and comprehensive guidance on the latest developments in data analytics. It explores topics such as big data's impact on strategic decision-making, machine learning in management, and data-driven marketing strategies, equipping readers with the tools and knowledge needed to navigate the complexities of data analytics and drive organizational success in the age of big data and analytics.
