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Persuasive Attacks on Donald Trump in the 2016 Presidential Primary

Persuasive Attacks on Donald Trump in the 2016 Presidential Primary - Lexington Studies in Political Communication

Paperback (15 Sep 2018)

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Publisher's Synopsis

Persuasive Attacks on Donald Trump in the 2016 Presidential Primary investigates the nature of persuasive attacks on Donald Trump during the 2016 presidential primary campaign. It begins by extending the Theory of Persuasive Attack to include attacks on character as well as attacks on actions. William L. Benoit & Mark J. Glantz use topical analysis to understand humor (late night television jokes; video from SNL, Colbert, and Oliver; articles in The Onion, and political cartoons) and Republican "establishment" attacks from Mitt Romney and the National Review. Quantitative content analysis examines attacks in primary debates and primary TV spots. The book concludes with criticisms found on social media platforms and TV talk shows.

Book information

ISBN: 9781498548564
Publisher: Lexington Books
Imprint: Lexington Books
Pub date:
DEWEY: 324.9730932
DEWEY edition: 23
Language: English
Number of pages: 160
Weight: 249g
Height: 217mm
Width: 147mm
Spine width: 10mm