Publisher's Synopsis
Personal Branding is a lifestyle... This book will explore why everyone should cultivate and invest on their personal Brand
Today personal branding is vital and should be important to everyone. Personal brands are not only for the entrepreneur that owns their own business. It is the secret sauce that can make you stand out of a stack of resumes. If you don't develop your own personal brand, others will do it for you. Developing your personal brand is the proactive way of controlling your career development and how you are perceived in the marketplace. A strong personal brand will impact your ability to get the right jobs, promotions, and increase your ability to attract talent and capital. Building a personal brand takes time and effort, but it's worth it. The reward are exponential for individuals who invested on their personal brand.The need for a personal brand will continue to increase. It's the one thing that no one can take away from you, and it can follow you throughout your career. It's a leadership requirement that lets people know who you are and what you stand for. This book is the perfect platform to initiate the journey of building and sustaining and world-class brand in your area of expertise.
Enjoy the journey!
