Publisher's Synopsis
Pour yourself a cup of coffee...
...and ponder for a moment to intricate operations and supply chains that from verdant fields of coffee bean plants to the steaming hot cup in your hands. Someone has to manage this process, and this text will show you how it′s done!
The Sixth Edition unveils all the quantitative and qualitative aspects of operations and supply chain management that anyone involved in this process know. It features an ideal balance of managerial issues and quantitative techniques with an emphasis on supply chain management. The authors present the concepts clearly and logically, never losing sight of how operations management relates to the real world of business.
Russell and Taylor also recognize that many students struggle with the quantitative material in their Operations Management course. That′s why the Sixth Edition offers an extensive collection of exercises and solved problems along with interactive problem–solving support.
Here′s what′s new in the Sixth Edition:
∗ New organization and content highlight supply chain management. The Supply Chain chapter has been divided into two chapters with more detailed content on supply chain strategy and design as well as global sourcing and logistics. In addition, a new chapter fully covers service design.
∗ All chapter–opening cases and in–text example boxes have been revised or replaced to more readily illustrate global, supply chain, and service issues. Examples include the success of supply chain design at Toyota and Honda, and supply chain management at Royal Caribbean.
∗ Each chapter begins with an example from Green Mountain Coffee Roasters to demonstrate how one company participates in all aspects of OM and SCM.
∗ Each chapter has been edited for conciseness, currency, and integration of supply chain coverage.
∗ The OM Tools Excel add–in has been redesigned to provide students with a robust tool for effective problem solving.
At the instructor′s discretion, this text is also available with WileyPLUS. WileyPLUS is a one–shop for students and instructors to access videos, tutorials, simulations, exercises, cases, and more. It links problems from the book to relevant sections in an online version of the text, while providing opportunities for more practice.
