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On the Art of Writing Copy

On the Art of Writing Copy

3rd Edition

Book (31 Mar 2004)

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Publisher's Synopsis

This work includes more than 100 specific rules copy professionals use to grab and sell readers, viewers, and listeners.

Book information

ISBN: 9780970451545
Publisher: Racom Communications
Imprint: Racom Communications
Pub date:
Edition: 3rd Edition
DEWEY: 659.132
DEWEY edition: 21
Number of pages: 397
Weight: 140g
Height: 230mm
Width: 150mm
Spine width: 24mm