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Nabisco, Discrete-Choice Analysis, and Working Remotely

Nabisco, Discrete-Choice Analysis, and Working Remotely - AMA-TV

Book (13 Jul 2016)

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Publisher's Synopsis

This episode of AMA TV discusses the virtues of snacks and not going to work. First Nabisco launches an Oreo cookie life-hack campaign, then AMA finds out just how often the average worker telecommutes.

Book information

ISBN: 9781473986398
Publisher: American Marketing Association
Imprint: American Marketing Association
Pub date:
DEWEY: 658.8
DEWEY edition: 23