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Multivariate Data Analysis

Multivariate Data Analysis

5th Edition

Paperback (07 Apr 1998)

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Publisher's Synopsis

For graduate-level courses in Marketing Research, Research Design and Data Analysis . Well-suited for the non-statistician, this applications-oriented introduction to multivariate analysis greatly reduces the amount of statistical notation and terminology used while focusing instead on the fundamental concepts that affect the use of specific techniques.

Book information

ISBN: 9780139305870
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: 5th Edition
DEWEY: 519.535
DEWEY edition: 21
Language: English
Number of pages: 12
Weight: 1388g
Height: 253mm
Width: 204mm
Spine width: 34mm