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Models of Buyer Behavior: Conceptual, Quantitative, and Empirical

Models of Buyer Behavior: Conceptual, Quantitative, and Empirical - Series in Marketing Management

Book (01 Jan 1974)

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Book information

ISBN: 9780060460921
Publisher: Harper & Row
Imprint: Harper & Row
Pub date:
DEWEY: 658.834
Language: English
Number of pages: 441
Weight: -1g
Height: 230mm
Width: 150mm