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Meetings, Expositions, Events, and Conventions

Meetings, Expositions, Events, and Conventions An Introduction to the Industry

Fourth edition

Hardback (13 Jan 2015)

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Publisher's Synopsis

For use in events and convention management courses

 

Experience the World of Meetings, Expositions, Events, and Conventions

Meetings, Expositions, Events, and Conventions: An Introduction to the Industry acquaints readers with the burgeoning field of event planning. Constructed with the Delphi method based on the opinions of experts and educators, the text is divided into the most up-to-date and relevant topics of the MEEC world.


A comprehensive overview of all aspects of the MEEC industry, the Fourth Edition is the ideal text with which to introduce newcomers to this broad field. The text features case studies and examples that help readers relate the material to a future career in Event Planning, as well as  major trends in this fast-growing field.

Book information

ISBN: 9780133815245
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: Fourth edition
DEWEY: 338.4791
DEWEY edition: 23
Language: English
Number of pages: xiv, 306
Weight: 880g
Height: 285mm
Width: 216mm
Spine width: 17mm