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Measuring Tourism Performance

Measuring Tourism Performance - Advances in Tourism Applications Series

Paperback (01 Jun 1999)

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Publisher's Synopsis

Finding ways to measure performance is important and will continue to be important in the effective management and marketing of tourism. This book brings together an array of procedures developed around the world that can be used to address performance measurement. The text will be an invaluable reference for the tourism professional and a solid teaching resource for both graduate and undergraduate tourism students.

Book information

ISBN: 9781571672605
Publisher: Sagamore Publishing
Imprint: Sagamore Publishing
Pub date:
DEWEY: 338.4791
DEWEY edition: 21
Language: English
Number of pages: 129
Weight: 260g
Height: 255mm
Width: 179mm
Spine width: 8mm