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Max-E-Marketing in the Net Future

Max-E-Marketing in the Net Future Seven Imperatives for Outsmarting the Competition in the Net Economy

Book (01 Jan 2001)

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Publisher's Synopsis

This book describes proven techniques for using Internet technology to more effectively target, acquire and maintain long-term relationships with valued customers.

Book information

ISBN: 9780071364720
Publisher: McGraw-Hill
Imprint: McGraw-Hill
Pub date:
DEWEY: 658.84
DEWEY edition: 21
Language: English
Number of pages: 251
Weight: 560g
Height: 229mm
Width: 160mm
Spine width: 28mm