Paperback (11 May 2004)
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Aimed at undergraduate and diploma students, this book provides a thoughtful overview of public relations. Balancing theory and practice, it includes discussion of ethics and many other highly pertinent broader topics, as well as a sector profile, frequently asked questions, and international case studies.
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| ISBN: | 9781403907837 |
| Publisher: | Palgrave Macmillan |
| Imprint: | Palgrave Macmillan |
| Pub date: | 11 May 2004 |
| DEWEY: | 659.2 |
| DEWEY edition: | 22 |
| Number of pages: | 216 |
| Weight: | 356g |
| Height: | 240mm |
| Width: | 160mm |
| Spine width: | 13mm |
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