2nd Edition
Paperback (13 Sep 2006)
Not available for sale
Out of stock
The success of any business depends on effective marketing, and managers of all levels need to understand the key principles and techniques. This text provides a clearly-written explanation of these core skills and concepts.
| ISBN: | 9781854183231 |
| Publisher: | Thorogood |
| Imprint: | Thorogood |
| Pub date: | 13 Sep 2006 |
| Edition: | 2nd Edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 22 |
| Language: | English |
| Number of pages: | 325 |
| Weight: | 572g |
| Height: | 210mm |
| Width: | 148mm |
| Spine width: | 23mm |
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