Mass Communication Theory Foundations, Ferment, and Future - Cengage Series in Mass Communication and Journalism

Stanley J. Baran, Dennis K. Davis

Seventh edition

Paperback (31 Jan 2014)

Not available for sale

Out of stock

Other formats & editions

New: Paperback (28 Jun 2023) - Eighth edition ~~RRP $132.99~~ $118.08; Looseleaf In Binder (15 Jan 2020) - Eighth edition ~~RRP $80.44~~ $57.60

Publisher's Synopsis

MASS COMMUNICATION THEORY: FOUNDATIONS, FERMENT, AND FUTURE, Seventh Edition, introduces readers to current and classical mass communication theories, and explains the media literacy movement in easily understood terms. This mass communication book also helps users develop a better understanding of media theory in order to play a role in the media industry's future.

Book information

ISBN:	9781285052076
Publisher:	Cengage Learning
Imprint:	Wadsworth
Pub date:	31 Jan 2014
Edition:	Seventh edition
DEWEY:	302.2301
DEWEY edition:	23
Language:	English
Number of pages:	432
Weight:	678g
Height:	230mm
Width:	189mm
Spine width:	17mm