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Marketing in Practice

Marketing in Practice - CIM Study Text.

2nd Edition

Paperback (29 Jun 2000)

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Publisher's Synopsis

This study text focuses on business communications. It is part of a range of CIM study texts launched in 1991, with practice and revision kits added in 1994. Throughout that period, the range has been developed, adding new features whilst ensuring the material remains focused on the CIM exams. All texts carry the full recommendation of the CIM examiners.

Book information

ISBN: 9780751741025
Publisher: BPP
Imprint: BPP
Pub date:
Edition: 2nd Edition
DEWEY: 658.8
DEWEY edition: 21
Number of pages: 364
Weight: -1g