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Marketing in Practice

Marketing in Practice - CIM Study Text.

2nd Edition

Paperback (30 Jul 2003)

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Paperback (19 Feb 2002) RRP $69.38 $62.18

Publisher's Synopsis

This study text focuses on marketing in practice. It is part of a range of CIM study texts which carry the full recommendation of the CIM examiners.

Book information

ISBN: 9780751712193
Publisher: BPP
Imprint: BPP
Pub date:
Edition: 2nd Edition
DEWEY: 658.8
DEWEY edition: 21
Number of pages: 459
Weight: 1170g
Height: 289mm
Width: 207mm
Spine width: 25mm