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Marketing and Producing Goods and Services

Marketing and Producing Goods and Services The Law and Practice

Paperback (30 Nov 1990)

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Publisher's Synopsis

The aim of the book is to provide guidance on the legal pitfalls relating to the marketing of goods and services. Particular emphasis will be on labels, notices and other forms of description.;Part 1 sets the contents of the book in their legal context, part 2 looks at selling and includes case histories, part 3 covers safety, part 4 considers price and credit, part 5 looks at sales promotion and part 6 covers legal defences.

Book information

ISBN: 9781854520753
Publisher: Croner
Imprint: Croner
Pub date:
DEWEY: 344.2067
DEWEY edition: 20
Language: English
Number of pages: 189
Weight: -1g