Paperback (31 Dec 1998)
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This text provides a direct and up-to-date description of the late-1990s situation and trends in Asia. In essence the chapters present a mini-textbook on the environmental consumer behaviour and, marketing situation in each country in Asia.
| ISBN: | 9780074704806 |
| Publisher: | McGraw-Hill |
| Imprint: | McGraw-Hill |
| Pub date: | 31 Dec 1998 |
| DEWEY: | 381.095 |
| DEWEY edition: | 21 |
| Number of pages: | 747 |
| Weight: | 1320g |
| Height: | 230mm |
| Width: | 177mm |
| Spine width: | 38mm |
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