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Marketing, Technology and Customer Commitment in the New Economy

Marketing, Technology and Customer Commitment in the New Economy Proceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference

Paperback (07 Nov 2014)

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Publisher's Synopsis

Marketing, Technology and Customer Commitment in the New Economy

Book information

ISBN: 9783319117805
Publisher: Springer Nature B.V.
Imprint: Springer Nature B.V.
Pub date:
Language: English
Number of pages: 342
Weight: 772g
Height: 279mm
Width: 210mm