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Marketing Insights for the Asia Pacific

Marketing Insights for the Asia Pacific

Paperback (01 Oct 1997)

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    Publisher's Synopsis

    A comprehensive treatment of the nature of marketing in the Asia Pacific region. This text incorporates a collection of 25 articles from various journals and magazines.

    Book information

    ISBN: 9789971645328
    Publisher: Heinemann Southeast Asia
    Imprint: Heinemann Southeast Asia
    Pub date:
    DEWEY: 658.802095
    DEWEY edition: 21
    Number of pages: 332
    Weight: -1g
    Height: 241mm
    Width: 184mm
    Spine width: 19mm

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