Paperback (29 Jan 2025)
Includes delivery to the United States
10+ copies available online - Usually dispatched within 7 days
Marketing Fundamentals is an essential guide to understanding the basic principles of marketing. The book explores key concepts such as segmentation, positioning and promotion strategies. Through practical examples and case studies, it offers tools for designing and implementing effective marketing strategies. Ideal for students and professionals, it provides a solid, up-to-date foundation for addressing the challenges of marketing in a dynamic and competitive environment.
| ISBN: | 9786208604875 |
| Publisher: | KS Omniscriptum Publishing |
| Imprint: | Our Knowledge Publishing |
| Pub date: | 29 Jan 2025 |
| Language: | English |
| Number of pages: | 64 |
| Weight: | -1g |
| Height: | 229mm |
| Width: | 152mm |
| Spine width: | 4mm |
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