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Market-Based Management

Market-Based Management Strategies for Growing Customer Value and Profitability

Paperback (24 Jan 1997)

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Book information

ISBN: 9780138564773
Publisher: Prentice-Hall International
Imprint: Prentice-Hall International
Pub date:
DEWEY: 658.8
DEWEY edition: 21
Language: English
Number of pages: 424
Weight: 611g
Height: 235mm
Width: 180mm