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Managing to Keep the Customer

Managing to Keep the Customer How to Achieve and Maintain Superior Customer Service Throughout the Organization - The Jossey-Bass Management Series

Revised Edition

Hardback (28 May 1993)

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Publisher's Synopsis

Provides a blueprint for building and maintaining a total organizational commitment to greater customer satisfaction. Examples from a wide range of businesses and nonprofit organizations and important new data from Hay Group surveys and studies offer an inside look at the training and management practices of seventeen companies noted for superior service. Describes how management, by establishing the highest standards of excellence, can create an organization that truly serves the customer.

A blueprint for building and mainting total organizational commitment to customer satisfaction. Real–world examples, important new data, surveys and studies offer an inside look at the training and management practices of seventeen companies noted for their superior service.

Book information

ISBN: 9781555424152
Publisher: Jossey-Bass Publishers
Imprint: Jossey-Bass
Pub date:
Edition: Revised Edition
DEWEY: 658.812
DEWEY edition: 20
Language: English
Number of pages: 320
Weight: 539g
Height: 236mm
Width: 158mm
Spine width: 27mm