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Managing the Supply Chain Management-Marketing Interface

Managing the Supply Chain Management-Marketing Interface Business Process Management Journal - 25

Paperback (27 Mar 2019)

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Publisher's Synopsis

This ebook provide insights into the main trends and socio-economical changes that affect SCM-M interface and call for a profound reflection on how companies and supply chains should tackle such changes, and also provides insights on the techniques, approaches, tools and frameworks companies and supply chains can put in place to manage the SCM-M interface.

Book information

ISBN: 9781838672898
Imprint: Emerald
Pub date:
Language: English
Number of pages: 140 .
Weight: -1g