Publisher's Synopsis
Supply chain management refers to the movement of products from the point of origin to the point of consumption. Supply chain management covers every aspect of production, from product development to the distribution of physical goods. The key processes related to this field are customer relationship management, order fulfillment, demand management style, product development and commercialization and returns management. This book provides comprehensive insights into this field. It will help the readers in keeping pace with the rapid changes in this field.
