Publisher's Synopsis
Intended for a junior/senior level undergraduate Management Information Systems course, with a prerequisite in programming or computer tools; also suitable for a MBA level MIS course.
A major revision in every respect, this widely used text prepares advanced management students to be effective exploiters of computer/communications technologies now and in the future. Illustrating topics with over two dozen original information technology management case studies, its focus remains on the information technology resources (computers and microelectronics, networks, software, data, and people) that organizations provide and alternative approaches to managing them; the opportunities and pitfalls provided by these technologies; and what the user-manager, and the systems professional, need to know to make effective use of these technologies.
