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Managerial Economics and Strategy

Managerial Economics and Strategy

Second edition

Paperback (23 Apr 2018)

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Publisher's Synopsis

Intended primarily for managerial economics courses, this text also provides practical content to current and aspiring industry professionals. Jeffrey Perloff and James Brander use real-world issues and examples from actual markets to show future managers how economic principles can be used in business decisions, while in-text examples and boxed mini-cases use actual data to illustrate how to use basic models.

Book information

ISBN: 9781292159249
Publisher: Pearson Education
Imprint: Pearson
Pub date:
Edition: Second edition
DEWEY: 338.5024658
DEWEY edition: 23
Language: English
Weight: 1198g
Height: 252mm
Width: 205mm
Spine width: 22mm