Publisher's Synopsis
Management Communication - New Zealand and Australian Case Studies includes twenty-four rich and diverse case studies of communication in New Zealand and Australian organisations. The aim of the book is to provide students of management communication, business communication, and public relations with a variety of cases to help them understand communication concepts, practices and issues.
Cases are based on real-life examples from the authors? research, consulting, and personal experience. They each tell a detailed story of an event or process in which communication problems or issues are highlighted. Cases are ?open ended? so that students will be challenged to identify the causes of and solutions to problems.
An innovative website is also available for instructors who adopt the text for teaching. The website provides analyses and epilogues for the cases so the instructor has additional material for using the cases in teaching.
