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Making Profits

Making Profits

Paperback (28 May 1992)

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Publisher's Synopsis

This book introduces practical, proven techniques for cutting costs and increasing revenue. It shows how to reduce administration and overhead costs and add cash to the bottom line. It explores every area of possible cost reduction, then shows how to increase revenue by effective advertising, better sales force management, training and motivation, pricing, strategic planning and expansion.

Book information

ISBN: 9780749911362
Publisher: Piatkus
Imprint: Piatkus
Pub date:
DEWEY: 658.1554
DEWEY edition: 20
Language: English
Number of pages: 180
Weight: 210g
Height: 216mm
Width: 138mm