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Lifting Productivity in Singapore's Retail and Food Services Sectors: The Role of Technology, Manpower and Marketing

Lifting Productivity in Singapore's Retail and Food Services Sectors: The Role of Technology, Manpower and Marketing

Hardback (04 Jun 2018)

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Publisher's Synopsis

Measuring productivity is often considered a difficult task for industries in the services sectors. This book offers a solution in the form of the 8M approach - Management, Manpower, Method, Money, Market, Make, Material and Message. This 8M framework is used to analyze the many facets of productivity and make pertinent solutions and suggestions to lift productivity in enterprises, especially those in the retail and food services sectors.This book consists of 10 chapters. Each chapter is an in-depth study of a specific measure, be it a technological system, a manpower strategy or a marketing program to improve the performance and productivity of small and medium enterprises (SMEs) in the retail and food services sectors in Singapore.Technology-driven solutions are the highlight of this book. Every study presented involves field work in terms of surveys, interviews or focus group discussions with stakeholders. The findings of the studies lead to policy recommendations and suggestions for improving the productivity performance of SMEs in the retail and food services sectors.

Book information

ISBN: 9789813228313
Publisher: World Scientific
Imprint: World Scientific Publishing
Pub date:
DEWEY: 658.87095957
DEWEY edition: 23
Language: English
Number of pages: 452
Weight: 794g
Height: 162mm
Width: 236mm
Spine width: 26mm