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Law & Advertising -Current Legal Issues for Agencies, Advertisers and Attorneys

Law & Advertising -Current Legal Issues for Agencies, Advertisers and Attorneys

Paperback (24 Apr 2007)

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Publisher's Synopsis

Law & Advertising (2007 Edition) is an essential tool for anyone involved in advertising or marketing. In today's consumer-oriented market, advertising professionals need (more than ever) to understand the laws that influence their work. It covers the reasoning behind the laws and regulations that affect advertisers, agencies and attorneys.

Book information

ISBN: 9780615143033
Publisher: Lulu Press
Imprint: Yellow Cat Press
Pub date:
DEWEY: 862.3
Language: English
Number of pages: 584
Weight: 1030g
Height: 246mm
Width: 189mm
Spine width: 30mm