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Keeping Customers for Life

Keeping Customers for Life

New Edition

Paperback (26 Oct 1992)

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Publisher's Synopsis

With 80per cent of US businesses now in the service industry, it's crucial that American companies look at the different demands of their customers. This book considers the technology of customer-driven management and includes a 12-step strategy to ensure customer satisfaction.

Book information

ISBN: 9780814478127
Publisher: Amacom
Imprint: Amacom
Pub date:
Edition: New Edition
DEWEY: 658.8
Language: English
Number of pages: 288
Weight: 420g
Height: 228mm
Width: 152mm
Spine width: 21mm