Publisher's Synopsis
Is it any wonder that it takes so long to land the right job? One of the reasons why you are not hired is you don't know how to market yourself. Not employed, not only can you not sit around and waste time on job boards, you absolutely must know how to separate yourself from your competition to get into interviews and land the positions you want.
Most books you read on job searching focus on the process of the search. This is important, for, without a solid process, little can get done. In addition to the process, though, you need to know how to:
- Clearly understand your "product" and its value to others
- Put people in a position to say "Yes" instead of "No"
- Use Social Media to identify and communicate with others
- Leverage multiple channels of communications to reach hiring managers
- Control networking and job interviews
- Build rapport and chemistry more quickly
- Negotiate yourself a better offer and a better career!
