Publisher's Synopsis
"It's the Bottom Line that Matters" is all about providing YOU with the tools and strategies YOU need to help YOU grow YOUR business in the next 12-months.So often, business owners are spending money on marketing that, let's face it, simply doesn't work. You may have seen ads on search engines that don't really drive any value or seen ads in papers/direct mail pieces that don't even speak to you. They don't make you pay attention to what you're seeing. This is only one example of how marketing may not be working and is a waste of money. Find out how you can save yourself a ton of effort, resources and money and make your marketing work for you! In this book, Jennifer Glass shows you many of the strategies and tools she uses for her clients on a regular basis to help them reach their target market and invest their marketing dollars wisely. Do you want a sneak peak at what she does every day to help you in your own business? Then get this book and start using her strategies to catapult your business to the next level and give yourself an unfair advantage over your competition today.
